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First let's look at site planning.

Your web site does not have to be grandiose and packed with text. Organizing the flow of your site content is more important, wasting your time agonizing over what picture or size of logo to place on the top header will not help you sell products and services. Professional web design companies can advise you on that. Provide to your designer, your basic concept and the purpose of your site. Your designer will create something for you. What you can do is decide on the sections you want included as this will help you organize your content. Think about what the sections of your site will be titled and how they will link together. This step will help you integrate the graphics around the content so it blends in, giving you a more compact and well planned design.

Choose a site structure, 2-column or 3-column will be based on the size of your data and how you want it arranged. If you have paragraphs and paragraphs of information you want your client to read then a 2-column layout would fit your requirements. Here is an example of how to get a clean layout from a two column design - http://www.successnavigator.com Here is an example of a 2-column site with no proper planning - http://www.quitsmokingchat.com/. Three column layouts are generally used on web sites that have a lot of links with short descriptions to them - http://www.mlmprofit.com, here is an example of a 3-column site with a lot of links but EXCESSIVE use of graphics overwhelming the look of the site - http://www.dabs.com... something you should avoid in planning your layout.

Selecting Colors for your Web Site

Finding the right color scheme is absolutely crucial because it sets the theme of the entire site. Business web sites should not have colors that irritate your eyes or shock you off your chair... soft and readable gives you that look! The look that tells the client that they are dealing with a real business and not a fly-by-night operation. Let me show you the difference between a professionally designed site with a business oriented color scheme - http://www.moneymakingempire.com/, compared to this - http://www.roadtowealth.com. The choice of colors and the music in the background kills whatever chance they have left in convincing clients that they know the secret to money-making opportunities.

Summary

If you're going to spend hard earned money setting up an online business, then you cannot make the mistake of having your cousin's neighbor who read a web site design book once, be the guy to design your site. Remember your web site is the one that will compete in the world of e-business. Potential customers form a first impression of your site and within seconds make a decision of whether or not they want to do business with you! Consider too, that you need a competitive edge. Getting a professional design and marketing company like Worldprofit to help you succeed is the best business decision you can make. Not only are you getting experience e-business site developers... you are also getting all the marketing and promotional resources of a dot com company that has been in business for over six years.

About the author:
Gary Abada, is a member of the Worldprofit Design Team. Let our expert design marketers work for you! Contact mailto:customerservice@worldprofit.com Want to get more expert design tips free? Take our free online course at: http://www.worldprofit.com/autoresponse